Starting with a commercially live P2P platform, Lition is developing the only scalable public-private blockchain with deletable data features, ready to disrupt regulated markets. Apart from their blockchain development, Lition Energie offers contracts for clean and affordable energy.
CLIENT
Lition Energie GmbH
ROLE
UI Design | UX Design | Illustration
Before starting with the actual concept and design process we had a project kickoff together with the client. This helped us to clarify both brand- and product strategy and the general structure of the website. After understanding the target group we started to create both analogue and digital wireframes.
Fonts and colors were selected for broad digital use. Artegra offers various hinting options to enhance readability on all devices. The colors were inspired by the aurora borealis, reflecting the natural collision of charged particles and energy in the atmosphere.
To ensure flexibility across various digital products, a reusable design system was developed. This system maintains consistent digital branding across all platforms and devices.
Storytelling was crucial for the brand. To appeal to a broad audience, illustrations were created to simplify technical topics in a relatable way. The isometric, perspective-independent style allows for versatile use and combination of illustrations.
After developing a strategy, understanding client needs, and creating wireframes, we began designing the Sales Website. The Design System guarantees a flexible yet consistent look and feel across all breakpoints.